Over the last few years, shower filters have gone from niche to mainstream. As we’re looking beyond just our skincare routines for optimum skin and hair health, and with 60 per cent of UK households living in hard water areas, it’s no surprise then that they’ve grown in popularity within the beauty and wellness arena.
Besides causing cloudy glasses and limescale coatings on shower doors and kettles, the minerals in hard water can also cause dull, brittle hair strands and colour fading, while skin can become dry, flaky or itchy.
Hello Klean is the biggest brand in this space, having first launched in 2019. Since then, it’s upgraded its shower filter to the 2.0 version and showerhead+, and you’ve most likely seen it all over your social media feeds.
Earlier this year, another shower filter brand launched called Water2Skin. Founded by TV host and adventurer Bear Grylls and co-owned by serial entrepreneur Grace Beverley, the latter of whom has publicly spoken about the impact of hard water on her own skin, it’s quickly rising in popularity.
Both brands offer a similar product: handheld and rainfall shower filters with similar performance promised but distinctly different designs. With that in mind, I put Water2Skin head-to-head against Hello Klean’s hit product to see which is worth a spot in your shower for improving skin and hair health.
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