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M&S shoppers go wild for new strawberry products after sell-out sandwich

by London Mail
July 4, 2025
in Food
Reading Time: 5 mins read
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M&S shoppers have gone wild for its new strawberry offerings after its Red Diamond strawberry and creme sandwich recently went viral. Stars Emma Willis and Rochelle Humes can be seen sampling the new products online

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Paris France - May 26, 2019: People visit Marks and Spencer supermarket at Charles de Gaulle airport Paris France
Marks and Spencer’s new strawberry range has caused a stir (stock image)(Image: TkKurikawa/Getty Images)

Marks & Spencer fans are excited after hearing news of the retailer’s newest summer strawberry offerings, after the flurry of intrigue around its Red Diamond strawberry and creme sandwich. The coveted sandwich has been a sell-out hit among shoppers keen to sample the blend of sweetened bread, fresh strawberries and lightly whipped cream cheese.

Now, the popular retail chain has delighted customers with news of more strawberry-themed sweet treats, from cheesecake to lemonade. M&S is an iconic staple on the British high street, despite its humble beginnings as a market stall. Founded in Leeds in 1884, the beloved store maintains its relevancy with a product line renowned for its high quality.

There’s something for everyone, with on-trend fashion and clothing options for all ages, as well as accessories, homeware and furniture.

Shoppers can also fill their cupboards and fridges at M&S’s Foodhalls, where there’s a vast array of in-house food and drink, branded products and much more.

Like its high street competitors, M&S optimises social media to connect with customers, offering regular updates and sneak peeks of all the newest product arrivals and releases.

The retail chain boasts a string of popular Instagram accounts for its multiple departments.

A recent post, which features presenters Emma Willis and Rochelle Humes, details a new line-up of similar products for those who’ve yet to get their hands on the sandwich, or crave another sweet fix.

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In the footage, Emma and Rochelle sample and rate items like a punnet of Red Diamond strawberries; strawberry lemonade – which they branded a “banger” and a “winner” – strawberries and cream ‘mini bites’ made with “clusters of cornflakes, shortcake biscuits, marshmallow and dried strawberries”; and a cheesecake.

Towards the clip’s conclusion, Rochelle declared: “Honestly, I didn’t think I could love strawberries anymore.”

In the caption accompanying the footage, Emma Willis penned: “Tennis season is here, and we know you’ve all been getting berry excited about THAT viral Marks and Spencer Food sandwich this week… so what better time for us to try some of their other iconic strawberries & cream themed launches for summer!

“Up first, this fabulous fruity Collection Red Diamond Strawberry Lemonade is the perfect serve on warm summer days.

“Then we have these iconic Strawberries & Cream Mini Bites which are ace if you love those classic flavours of Eton Mess!”

Emma then added: “And if you fancy playing doubles with your two favourite desserts, it’s got to be the new Victoria Sponge Cheese-Cake – soft sponge cake topped with strawberry jam, Madagascan vanilla cheesecake and a berry glaze.

“We reckon that’s game, set and MATCH for us!!”

In the comments section, people shared their thoughts. One said: “These look delicious and yummy”.

A second said: “All the strawbs pls” ,while a third simply commented: “Yummy”.

Someone else added: “Love M&S”. You can find your nearest M&S store here .

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